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average fixed cost

average fixed cost The total fixed cost divided by the number of units produced and sold. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong...

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average total cost

average total cost The total cost divided by the number of units produced and sold. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong (Author)Read...

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average variable cost

average variable cost The total variable cost divided by the number of units produced and sold. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong...

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buyers’ costs

buyers’ costs The costs that buyers incur when acquiring and using products and services. Such costs include the price of the item being acquired, cost of information search, shipping costs,...

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cost

cost The money expended to produce and market a product or service. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong (Author)Read more →The post...

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cost of information search

cost of information search see buyers’ costs RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong (Author)Read more →The post cost of information...

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direct costs

direct costs Costs incurred by and solely for a particular product, department, program, sales territory, or customer account. These may be fixed costs or variable costs. They also are called traceable...

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direct fixed costs

direct fixed costs Costs that are incurred by and solely for a particular product or segment but which do not vary with an activity level. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) –...

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direct variable costs

direct variable costs Costs that vary directly with an activity level. RECOMMENDED SOURCES: Principles of Marketing (15th Edition) – by Philip Kotler (Author), Gary Armstrong (Author)Read more →The...

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indirect traceable costs

indirect traceable costs Costs that are not incurred solely for a particular activity but, through reasonably objective means, can be traced, in part, to the activity for which they are incurred. <A...

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installation costs

installation costs see buyers’ costs. Amazon.com WidgetsRead more →The post installation costs appeared first on Specialized Business Dictionary | USA, Australia, UK, South Africa.Related terms:average...

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postpurchase costs

postpurchase costs see buyers’ costs.Read more →The post postpurchase costs appeared first on Specialized Business Dictionary | USA, Australia, UK, South Africa.Related terms:transportation costs...

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shipping costs

shipping costs see buyers’ costs.Read more →The post shipping costs appeared first on Specialized Business Dictionary | USA, Australia, UK, South Africa.Related terms:transportation costs...

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transportation costs

transportation costs see buyers’ costs.Read more →The post transportation costs appeared first on Specialized Business Dictionary | USA, Australia, UK, South Africa.Related terms:shipping costs...

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